Knowledge Road Tutoring

Identity design and digital marketing · 2024

Knowledge Road Tutoring needed to connect more students with academic support. We created their brand identity and built digital tools that make finding and starting tutoring straightforward. The work focused on helping parents understand their options and sign up for services.

Overview

Knowledge Road Tutoring provides one-on-one academic support across New York City. They came to us to build their brand and digital presence from the ground up. Their goal was simple: make it easy for families to find tutoring help. We focused on creating clear digital paths to connect students with the right academic support.

Approach

We started with brand identity, setting the foundation for all their materials. The landing pages we built guide parents through tutoring options without confusion. Each step of the sign-up process is clear. Our campaign designs reach parents where they are, showing them how Knowledge Road can help their children succeed in school.

Results

The new brand and digital system gives Knowledge Road Tutoring a strong foundation. Parents can now easily find services and start tutoring. The work sets them up to help more students while maintaining their focus on quality academic support.